PPC Tools

Free PPC tools are more common than Click Here! spammy ebooks. Here’s the handful of top-notch tools I use every week:

  1. SpyFu
    SpyFu - GoogSpy on steroids - shows what keywords other AdWords users are bidding on. Is that ethical? That a matter for your conscience, but it’s no tough decision if competitors use it. Spyfu also offers average cost per click, search volume and related keywords.

     

  2. Google Suggest Scraper
    Google Suggest is a prime source of real-world search keywords - shame Google don’t make the output more SEM-friendly. No matter, since Dave Naylor has done the hard work, including running it through a proxy to avoid IP bans.

     

  3. Keyword Discovery / Wordtracker
    Keyword Discovery
    - my favourite paid-for PPC tool - has a top notch free demo. Wordtracker’s two hour free demo is also priceless for PPC users on a budget. You’ll need to create accounts to try the tools, but some of my *cough* friends have a lot of email addresses…

     

  4. Turbo Powered Typo Generator
    PPC typo traffic can work wonders - particularly with trademark-blocked keywords on Google. This typo generator offers more control over output than most.

     

  5. Keyword Lizard
    This super-strength permutation generator helps generate enormous - but meaningful - keyword lists. Use up to three seed lists and add spaces, hyphens, match type and more to taste. The SEO Book Keyword Phrase List tool fills in when Keyword Lizard is down.

     

  6. SEO Book Keyword Suggestion Tool
    Keyword research means more than powering up the AdWord’s keyword tool. Aaron Wall’s keyword tool aggregates keyword data from Google, Overture Yahoo Search Marketing, Wordtracker and Keyword Discovery.

     

  7. AOL Search Database
    Forget the competition for high value terms, AOL’s leaked search data remains a huge reference for real-world search data. This site offers an easy-to-search version if you don’t want to get your hands dirty processing the data. With search data from 650,000 users, there’s still diamonds in the rough.

     

  8. AdWords Wrapper
    Making use of match types is a must with AdWords. One click formats your keywords into AdWords’ broad, phrase, exact or negative match, all offered on one simple results page.

     

  9. Open Office
    Spreadsheets are irreplaceable for generating keyword lists from data feeds. Don’t want to shell out $200 for Excel? Open Office (XP, OS X and more) is a decent open source substitute, albeit lacking some of Excel’s fancy features.

     

  10. TBC
    Feel I’ve forgotten your favourite free PPC tool? Post a comment or trackback to add your vote for tool number ten.



Automatic PPC Management Tools

By Glennys Faulds | Published 09/18/2006 | PPC Tools |
Pay per click search engine account management tools help you  manage your pay per click accounts. They can lower or raise your bids automatically, keep a ranking, let you know about your listings and more.

Google Cash Detective 2 Review

By Jay Stockwell | Published 03/9/2009 | PPC Tools |
You've probably heard the hype on Google Cash Detective.

I've been trying it out this afternoon and I'm very impressed.

For a few hours work using Google Cash Detective, I found:

1) Several big dog affiliates who are using direct linking campaigns straight to the offer. No messing around with landing pages.

2) I found one who has been direct linking into an Clickbank product for the past 3 months (so can assume it's profitable) on a keyword that has 1.2 million searches a month!

3) I saw the ad copy that they are using to make the whole thing profitable. They were only running 1 ad for most of their keywords which makes me think they've tested the heck out of it to get it to where it is.

4) The most crazy thing I found was that I could then take their publisher ID and see ALL the other markets they're having success in with direct linking.

I'm pretty amp'ed up about all this. I just told my wife to go to bed without me. I don't think I'll be going to bed anytime soon.

I'm hooked on this!

See what I've discovered here in my Google Cash Detective Review.

What are your top 5 spy tool advantages?

By Reena Shohet | Published 12/3/2008 | PPC Tools , Product Reviews , Keyword Research |
Using spy tools effectively is one of the best ways to save money and make money. If you'd like to know how to get the most out of your spy tool or learn why you could use competitive intelligence, then read and discover the Top 5 Spy Tool Advantages that'll help you stay ahead of the competition.

PPC Bully Review

By Reena Shohet | Published 10/28/2008 | PPC Tools , Product Reviews , Keyword Research |
How do your competitors do their PPC marketing and what works for them? If you don’t know the answer, then you’ll want to get a sneak peak at PPC Bully, the latest “spy tool” on the market in this full review, including examples and screenshots.

Full Review of PPC Classroom 2.0 with 3 Amazing Bonuses

By Reena Shohet | Published 10/2/2008 | PPC Tools , Product Reviews , Pay Per Click Basics |
How did a struggling PPC affiliate marketer go from making $1600 a month to earning $2.4 million in 2007? How do you start building your super affiliate empire from $5.00 aday AdWords campaigns to $5000 a day? These secrets and more are disclosed by Amit Mehta in PPC Classroom 2.0. Read the full PPC Classroom 2.0 Review and be prepared for a few unique affiliate marketing strategies.
 
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